Edmonton, AB – Monday, September 9th, 2024 – Edmonton Opera is excited to announce the appointment of Robin Whiffen as its new Executive Director.
A dynamic leader with a proven track record in arts administration, Robin brings over eight years of experience in the opera sector, a passion for community engagement, and a deep commitment to creating greater representation and sustainability in opera.
Originally from St. John’s, Newfoundland, Robin most recently served as the General Director of Against the Grain Theatre (AtG) in Toronto, where she led significant growth and innovative projects. Under her leadership, AtG's JUNO-nominated Messiah/Complex garnered international acclaim and won the inaugural OPERA America Digital Excellence Award. Robin’s focus on accessibility and diversity in opera has been central to her work, including producing films such as Sāvitri, BOUND, and Identity: A Song Cycle.
"We are thrilled to welcome Robin to the Edmonton Opera family," said Joel Ivany, Artistic Director of Edmonton Opera. "Her visionary leadership and deep commitment to both artists and audiences align perfectly with our goals of making opera more accessible and relevant in today's world."
Robin also served as General Manager of Opera on the Avalon, where she played a pivotal role in expanding opera’s reach by fostering innovative collaborations that engaged new and diverse audiences in Newfoundland and Labrador.
As a strategic leader, she is recognized for her values-driven approach, fostering collaboration, belonging, and accessibility.
In addition to her artistic and managerial experience, Robin is an advocate for women in the opera sector and emerging artists. She co-chairs both the Association for Opera in Canada’s Board of Directors and the OPERA America Women’s Opera Network Steering Committee. She is also a candidate for a Master of Business Administration at Memorial University of Newfoundland, complementing her Bachelor of Music in Voice Performance from the University of Toronto.
“I am honored to join Edmonton Opera and work alongside such talented and passionate individuals,” said Robin. “Together, I am confident we can continue to build on the company's rich legacy and amplify opera’s role in shaping Edmonton’s cultural landscape.”
Robin’s appointment marks an exciting new chapter for Edmonton Opera, as the company looks ahead to its upcoming season and beyond. Her leadership is poised to enhance the organization’s mission to create transformative opera experiences for diverse audiences across the region.
“I believe that a vibrant cultural scene is essential to the vitality of any city, and opera has a unique role to play in that,” Robin added. “Through my work at Edmonton Opera, I’m excited to contribute to fostering an inclusive and dynamic arts community that reflects and enriches the lives of its people.”
For media inquiries, please contact:
Jelena Bojic, Marketing Consultant
Edmonton Opera
Phone: 780.716.4502
Email: Jelena.bojic@edmontonopera.com